Is bounce rate in Google Analytics important?

Bounce Rate - Google Analytics

Set up Google Analytics perfectly and then look up for the data reports so as to track the visitor’s satisfaction

• A bounce rate is a visit to a website where there is a single engagement hit. It doesn’t signify to those visits that proceeded with a single pageview.
• Google Analytics is used by about 54.9 percent of all website. The bounce rate can easily be handled as SEO services.
• Websites have to set an engagement hit just after 1 second or similar time intervals. This makes Google Analytics to track someone if he spends more than a second on your website. So this brings the result with a small bounce rate.
• The SEO company are ready with their tools for achieving the output. Moreover, agencies are being confused with Google Analytics bounce rate and pogo-sticking algorithm.
• So let’s look into what is this Pogo-sticking. Well, it happens when a user clicks on a link of the website that is listed organically. And then immediately runs backs to the SERP to find and click another link.

External Links Are Essential For Quality Search Results

 

External Links

Google asks for external links that it translates in quality search results

• In 2014, Google’s Matt Cutts has opined that due to drop links the search results will be affected badly.
• Garry Illyes has repeated the same message last year. Any SEO company should get alerted by this message.
• For this, Dawn Anderson has enquired for a further clarification from Gary Illyes. He wanted to know if Illyes referred to the external links or the internal links.
• As we know, external links are the links that you receive from third-party sites, while the internal links are the links that need to be controlled from within one’s own site.
• Gary responded on the Twitter saying that he indicated the external links. These links sometimes suggests some kind of “popularity” by other sites.
• So probably the internal links doesn’t indicate the “popularity”.

Search engine optimization gets a plus point with Social media

SEO with Social media

SEO services a acquired additional hands with the social network presence of the business:

Many search engines do not directly get affected by the social networking positions. But SEO services make strong influence over the marketing perspectives. 

Here we have listed some impacts that social networks have over SEO service:

• Ranks in Search Engine – If you just type your business name on the search engine, it will immediately catch the social media profiles. Users should be careful to make all of their business and social profiles active and alive.

• Partiality over search engines – Social profiles get partial treatment over different search engines. Like Google considers almost three-quarters market share of search engines. While, Bing looks for how many people are following the company.

• Brand awareness – Social Media plays a vital role in making the brand awareness of the business. The search engine optimisation company considers various social media for this purpose. Users should regularly update the social network profiles and simultaneously build strong presence among the social audience.

• Traffic generator – They play as a traffic generator. Numerous audiences can go straight to your website or know more about your business through social sharing. Sharing links and regularly bonding with the social audience is always a plus point for the business.

Google’s take on search engine optimization

AMP services

AMP services are believed TO Earn more revenues? Let"s take a look into these reports

Google has introduced its AMP initiative a while ago and it has gained a few well known publishers. There were a few reports suggesting a good eCPM using the AMP that brings the search engine optimisation. But now as per the new report:

• The AMP pages are turning into less productive compared to the non AMP pages.
• AMP supports 75 distinct ad providers, which is supposed to be the major reason for low revenue.
• AMP depends very much on the banner ad units.

Google is much aware of the fact that a few publishers are earning lower revenues after the adoption of AMP. But it seems that publishers are ready to go with AMP, even if it’s costing them high. Therefore, Google is least interested to improve its capacity.

A reason behind this dependence of publishers is that they believe that Google will support the AMP pages.